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Why First Watch (FWRG) Stock Is Up Today

Shares of breakfast restaurant chain First Watch Restaurant Group (NASDAQ:FWRG) jumped 7.7% in the morning session after TD Cowen upgraded the stock's rating from Hold to Buy and assigned a price target of $22, which implied a potential 20% upside. The firm anticipated improvements in same-store sales due to "more effective" marketing. This upgrade suggested that TD Cowen felt there was a decent possibility of an upward surprise to FWRG's growth projection, which could translate to improved inve